The Bike Taxi Brand Riding On Insights
Bengaluru-based bike taxi aggregator and logistics service provider is India’s most popular bike taxi service and has come a long way since its beginning in 2015. It’s India’s first and fastest-growing bike taxi app, with a whopping 25 million+ app downloads. They have carved out a niche in the industry through hard work and determination. […]
The Automotive Manufacturer Driving Towards Satisfying Its Customers
An Indian multinational automotive manufacturing company based out of Pune, its footprint spans a wide range of industries: two-wheeler and four-wheeler, home appliances, lighting, iron, and steel industries. It is deemed as the fourth largest two and three-wheeler manufacturer. They have branches in Europe, Asia, Latin America, and the USA. The multinational automotive company was […]
The Digital Agency Leveraging Market Insights
A marketing agency that is here to help brands discover their purpose as fellow humans and do things of importance, establishing a new type of connection between brands and their followers. Their line of work is to promote effective digital transformation. They accomplish this by offering a variety of services, including marketing, design, strategy, and […]
A Global Technology Company Assisting Brands With Digital Transformation
The next-generation global technology company that assists businesses in reimagining their operations for the digital age. Their technological products and services are the result of four decades of innovation, a world-renowned management philosophy, a strong culture of creativity and risk-taking, and an unwavering focus on customer connections. They are also proud of their numerous diversity, […]
How A Telecom Entity Regulates The Industry With Social Listening
Telecom services are widely recognized as an important tool for a nation’s socio-economic development, and so telecom infrastructure is viewed as a crucial component in achieving socio-economic goals in India. As a result, initiatives to promote the spread of telecommunications services have been implemented. Digitization Digital technology is being integrated into all telecommunications companies’ products […]
Social Listening: Can Porter’s Five Forces Help Determine Brand Impact?
As more organizations emerge, close-knit competition has become unavoidable. Therefore, to stand out from the crowd, social listening or social media listening is an important skill to master. In the age of social media, brands have begun reaching out to customers through social networking sites. About 51% of brands have already started utilizing social listening, […]
The Health Insurance Company That Values Its Customer Service The Most
An Indian multinational corporation began operations in 2006 as India’s first independent health insurance company. The business offers health, personal accident, and international travel insurance services. It offers products to meet the needs of every customer, whether they are single people, families, or businesses, and it operates both directly and through a variety of channels […]
The 4 Key Elements to Digital Marketing Success—Analytics, Content, CRM, and Channels
Marketing in the current day is far different from what we had experienced in the pre-internet era. The digital marketing landscape has especially attained a lot of importance, and businesses are striving hard to succeed in it. Digital marketing comprises several components, and managing all of them together can be a strenuous task, but that […]
How Can Social Listening Help in SWOT Analysis
As the digital era favors online presence more, inclination towards social media listening will benefit companies that maintain a sufficient online presence. Social listening, or social media listening, involves utilizing social networking channels to reach out to customers. This way, a business can track its mentions and conversions to analyze the insights and discover profitable […]
CMO’s Guide To Social Listening!
As per a survey by Statista, social media penetration in 2022 stands at around 58 percent of the global population. If we provide enough impetus to the figure, it is easy to understand that it can be one of the factors driving the way we do business. “Social Media penetration in 2022 stands at around […]