Why is Omnichannel Customer Experience so important?

Why is Omnichannel Customer Experience so important?

Let’s break it down for you: “Omnichannel” means available and compatible on every channel, such as mobile, desktop, etc. “Customer Experience (CX)” refers to the totality of a customer’s cognitive, sensory, and behavioral responses, perceptions, and experiences from interacting with the brand’s services, products, websites, or any digital or physical format. This experience is spread […]

Customer Experience: The Key to Success

Customer Experience - The Key to Success

Research conducted by American Express has revealed that 90% of customers are ready to spend more to have a better experience. Similarly, the Temkin Group has also published a report stating that companies earning $1 billion per year can make an additional $700 million in just 36 months after making appropriate investments in customer experience. […]

Indira Gandhi (Delhi) International Airport Taking CX To Greater Heights

Indira Gandhi (Delhi) International Airport Taking CX To Greater Heights

Indira Gandhi International Airport (IDIA) also known as Delhi International Airport (DIAL), a consortium led by the GMR Group operates the capital’s Delhi International Airport. The modernized Delhi International Airport is known to offer its passengers a world-class infrastructure and has taken a host of initiatives to enhance the passenger experience. It is the home […]

Blinkit An Instant Delivery Service Provider Enhancing CX

BlinkIt An Instant Delivery Service Providers Enhancing CX

  We’ve watched generations of the same family remain devoted customers in communities where corner stores called “Kiranas” were a vital part of our lives. Sensing a business opportunity, supermarkets and online grocery firms have sought to replace “Kiranas” with a distinct product. Since then, there has been continuous development and growth of e-grocery businesses […]

How ONSITEGO WOWS their CX through hassle-free services

Onsitego is India’s leading device-care provider that offers a one-stop solution for All Your Device Needs – extended warranties, damage protection, AMC plans, and On-Demand Repair Services. They cover all electronic devices and home appliances. Their plans are widely available across retail stores and online marketplaces. They provide convenient and hassle-free service for the repair […]

The Mobile And Accessories Retail Chain Building Its Online Reputation

The Mobile And Accessories Retail Chain Building Its Online Reputation

A well-known multi-brand retail chain in India selling cell phones, chargers, accessories, internet data cards, and gadgets is situated in Chennai. It operates over 450 one-stop mobile stores in places like Tamil Nadu, Pondicherry, Karnataka, Maharashtra, and Kerala. Formed with the goal of combining the appearance, feel, and a touch of mobile shops with the […]

How Can Social Listening Help in SWOT Analysis

How Can Social Listening Help in SWOT Analysis

As the digital era favors online presence more, inclination towards social media listening will benefit companies that maintain a sufficient online presence. Social listening, or social media listening, involves utilizing social networking channels to reach out to customers. This way, a business can track its mentions and conversions to analyze the insights and discover profitable […]

CMO’s Guide To Social Listening!

CMO’s Guide To Social Listening!

As per a survey by Statista, social media penetration in 2022 stands at around 58 percent of the global population. If we provide enough impetus to the figure, it is easy to understand that it can be one of the factors driving the way we do business. “Social Media penetration in 2022 stands at around […]