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We are not building another application.

Front Office OS: We are building the OS.

Your front office runs on the best contact centre, the best CRM, the best marketing automation. Each has its own AI, and none of them share it. The Front Office OS is one intelligence layer above them all that makes every application beneath it smarter, without replacing any of them.

KRCKonnect Research Cloud is the first layer of the Front Office OS.

KRCFront Office OSIllustrative

Why a Front Office OS

Enterprises don't buy one platform. They buy the best platform.

Over the last decade, enterprises made individually rational technology decisions that created a collectively irrational outcome. Each application is excellent at its function. None of them shares intelligence. Adding AI to each one has not fixed this. It has produced smarter silos.

ONE-VENDOR AI

Brilliant, if your entire world is one vendor.

AI built into a single suite works well inside that suite. But it only sees that suite's data, and it asks you to move everything into it.

One vendor
ServiceSalesMarketingTheir AI

Everything else has to move in, or stay outside.

ENTERPRISE REALITY

Nobody's is.

Real front offices run the best application for each job. Every one has built AI, and every one will build MCP connections. Someone has to orchestrate them.

Contact centreMCPCRMMCPMarketing automationMCPField serviceMCPChatbotsMCPOrder managementMCPHomegrown toolsMCP

A smartphone operating system did not build every app on your phone. It built the layer that made all of them more powerful and more connected. The Front Office OS does the same for the applications your customers never see.

Beyond insights

Ask once. Act everywhere.

Insight tells you what is happening. Orchestration changes what happens next. See how the Front Office OS finds the right customers, decides who gets what, and acts through the systems you already run.

KRCHead of customer experience asks

"Show me everyone who complained about baggage in the last 3 months, across calls and every non-voice channel. Check who we can reach on WhatsApp, and prepare outreach through marketing automation."

  1. 1

    Find

    Baggage complaints across call transcripts, email, chat, WhatsApp, social and reviews, grouped into delayed, damaged and lost.

    Contact centreKonnect Insights omni-channel
  2. 2

    Resolve

    Each complaint matched to one passenger by booking reference, loyalty ID, email or phone. Duplicates across channels merged.

    CRMLoyaltyReservations
  3. 3

    Decide

    Bag status, loyalty tier and WhatsApp consent checked. Anyone escalated to the regulator or legal is excluded.

    Baggage tracingConsent records
  4. 4

    Act

    Messages tailored to each segment, miles credited, unresolved bags escalated, top-tier flyers routed to a person.

    Marketing automationLoyaltyContact centre
  5. 5

    Close the loop

    Replies become tickets. Sentiment and rebooking tracked for 30 days.

    Konnect Insights omni-channelCRM

Ready to act

What becomes possible
1,036passengers, from 1,284 complaints
641reachable on WhatsApp with consent

Who gets what

Bag still unresolved74Escalated to baggage operations. No marketing message.
Resolved, still unhappy212Personal apology and miles credited.
Resolved, neutral or happy317Thank-you and a win-back offer on the next booking.
Platinum and Gold flyers38A call from the relationship desk instead of a message.

529 WhatsApp messages across 2 templates

The win: your highest churn-risk flyers, recovered. A complaint list becomes a retention programme.

Illustrative figures.

Approval tiers

Customer-facing actions need one click. Money-moving actions need sign-off.

Consent first

Opt-in and do-not-disturb checks run before any outbound.

Suppression rules

No promotions to anyone with an open complaint.

Full audit trail

Who asked, what was approved, what ran and where.

Every stack is different. We will map these use cases to yours.

Book a requirements call

How it works

One interface. Every platform. All the intelligence.

The Front Office OS connects above your existing stack, pulls from every relevant system at once, and gives people one place to ask, act and decide.

For your people

One interface

Leaders ask in plain languageAgents act from one screenTeams get alerts that cross systems

The intelligence layer

KRCFront Office OS

Understands the question, finds the right systems, combines what they know and orchestrates what happens next.

The connection layer

MCP, APIs and webhooks

Standard, controlled connections to each application. No rip and replace.

Your applications

Everything you already run

Contact centreCRMMarketing automationField serviceChatbotsOrder managementKonnect Insights omni-channelHomegrown tools

"Every platform has built AI. Every platform will build MCPs. But someone has to orchestrate them."

See it in action

One moment. Four systems. Zero tab-switching.

Demonstrable today

Call context reaches the agent before they say hello: who is calling, the open ticket, and that this is a repeat failure.

Step 1 · Telephony

Orchestrated by KRC The agent never leaves one screen.

What becomes possible

Every leader gets one answer, from every system.

Scenarios marked "Demonstrable today" can be shown now. The rest describe what the Front Office OS makes possible as more applications are connected.

What becomes possible

"Why are customers leaving us this week?"

One answer drawn from every system underneath: complaints, calls, accounts and campaigns, instead of four dashboards and a meeting.

TicketsContact centreCRMMarketing automation
What becomes possible

"Why are we celebrated as a brand, yet customers complain every day?"

Brand love lives in marketing moments; complaints live in transactions. The OS connects both views so the gap has a cause and an owner.

Social listeningTicketsOrder management
What becomes possible

A board brief, before every board review

Share of voice, sentiment, top themes, competitor moves and a recommended narrative, assembled from every connected system.

KRCSocial listeningCRM
What becomes possible

One version of reality

When marketing and PR show different pictures, KRC reconciles them from the same underlying data.

Social analyticsMedia monitoringCRM
What becomes possible

Campaign-to-complaint alerts

A push campaign starts driving complaints and social backlash. The CMO knows within the hour, not at the post-mortem.

Marketing automationTicketsSocial listening
What becomes possible

Promotions that read the room

Offers are held back automatically for customers with an open complaint.

Marketing automationTickets
What becomes possible

NPS drops, traced to the journey

Not "NPS fell", but which email journey or campaign caused it, and for whom.

SurveysMarketing automationCDP
What becomes possible

Churn signals, weeks early

Falling engagement plus rising complaints flags a segment at risk before the CRM sees it.

Web analyticsTicketsCRM
Demonstrable today

The full picture on one screen

Call context, account value and field service status reach the agent together, so the customer never repeats their story.

TelephonyCRMKonnectFSM
What becomes possible

Account health that includes the public voice

CRM account health reflects what customers say publicly, not just what reps log.

CRMSocial listening
What becomes possible

CSAT dropping? Trace it to the IVR path

Find where the journey breaks, not just which agent handled the call.

Contact centreSurveysTickets
What becomes possible

Chatbot handovers with context

When a chatbot hands over, the agent sees the full conversation and the customer's history across systems.

ChatbotsTicketsCRM
Demonstrable today

Field service dispatched from the ticket

A repeat failure triggers a senior technician booking in KonnectFSM without leaving the case.

TicketsKonnectFSM
What becomes possible

Order delays, answered before they are asked

An order management delay triggers a proactive WhatsApp update, before the customer complains.

Order managementWhatsAppTickets
What becomes possible

SLA risk seen coming

Volume from a campaign, a launch or an outage is spotted early, so staffing follows the demand.

Marketing automationContact centreTickets
What becomes possible

Homegrown tools, in the same flow

In-house systems connect through the same layer, so bespoke processes are not left out.

Homegrown toolsAPIs and webhooks

Today and next

What you can use today, and where it goes next.

Available today

Built and running

  • Omni-channel platform: ticketing, social listening, analytics, publishing and dashboards on one login.
  • AI Essentials: every message classified, prioritised and routed.
  • Agent Empower: suggested replies, summaries, signals and next best action for every agent.
  • KRC: plain-language questions answered from your customer conversations.
  • Orchestration demonstrable today across telephony, a CRM and KonnectFSM.
  • APIs and webhooks to order management, ERP and CRM systems.
Coming next

Where the OS goes

  • More MCP connections across marketing automation, CDP, web analytics and chatbots.
  • Cross-system actions, such as holding a promotion for a customer with an open complaint.
  • Cross-system alerts, such as a campaign that starts driving complaints.
  • Journey-level answers, tracing a drop in NPS or CSAT to the journey that caused it.

We will show you exactly what is live for your stack in the requirements call.

How we grow with you

Nine stages, one continuous intelligence layer.

Most brands begin with social care and ticketing. Our fastest-growing customers reach stages six to eight within 12 months. Stage nine is the Front Office OS.

1

Social care

Every complaint becomes a ticket.

2

Workflows and SLAs

Owners, deadlines and escalation.

3

Social listening

Brand, product and competitor signals.

4

Omni-channel hub

Every channel in one queue.

5

Quality assessment

Every reply scored and coached.

6

AI Essentials

Every message understood and routed.

7

Agent Empower

Every agent equipped, in real time.

8

KRC Intelligence

Every leader answered, in plain language.

9

Front Office OS

Every application, orchestrated.

Platform stagesAI stages: AI Essentials, Agent Empower, KRC and the Front Office OS

We started by connecting conversations. Today we connect intelligence. Tomorrow we connect every application in the front office.

Questions

Frequently asked questions.

What is the Front Office OS?
It is a single intelligence layer that sits above the applications in your front office, such as your contact centre, CRM, marketing automation, field service and chatbots. It connects them, so one question can be answered from all of them and one moment can be handled across all of them. KRC is its first layer.
Do I need to replace my existing tools?
No. The Front Office OS is designed to make the applications you already run smarter, without replacing any of them. You keep the systems your teams rely on.
What is MCP?
MCP, the Model Context Protocol, is an open standard that lets AI systems connect to applications in a consistent, controlled way. Many platforms are adding MCP support. The Front Office OS uses these connections to work across them.
Which systems can it connect to today?
Orchestration across telephony, a CRM and KonnectFSM can be demonstrated today, alongside Konnect Insights' omni-channel platform. Other systems connect through APIs and webhooks, and further MCP connections are being added. We will map your stack in the requirements call.
How is this different from the AI in my CRM or contact centre?
AI inside one application sees only that application's data. The Front Office OS works across applications, so it can connect a campaign in one system with complaints in another and account value in a third.
Where does my data stay?
Deployments are configured with your security and data requirements in mind. We will walk your IT and security teams through data handling, access controls and hosting options before any pilot.
How do we start?
With a one-hour requirements call. We bring a blueprint for your stack, then run a pilot on two to three live use cases before going live.

How to start

From first call to live, in three steps.

01

Requirements call

One hour. We map your front office stack and bring a blueprint.

02

Pilot

Two to three live use cases, configured and tested with your team.

03

Go live and grow

Configuration, UAT, hypercare and go-live. We stay with you as you connect more.

You don't need vendor lock-in to experience AI.

Keep the applications you rely on. Connect the intelligence across them.

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