Why is Omnichannel Customer Experience so important?

Why is Omnichannel Customer Experience so important?

Let’s break it down for you: “Omnichannel” means available and compatible on every channel, such as mobile, desktop, etc. “Customer Experience (CX)” refers to the totality of a customer’s cognitive, sensory, and behavioral responses, perceptions, and experiences from interacting with the brand’s services, products, websites, or any digital or physical format. This experience is spread […]

Indira Gandhi (Delhi) International Airport Taking CX To Greater Heights

Indira Gandhi (Delhi) International Airport Taking CX To Greater Heights

Indira Gandhi International Airport (IDIA) also known as Delhi International Airport (DIAL), a consortium led by the GMR Group operates the capital’s Delhi International Airport. The modernized Delhi International Airport is known to offer its passengers a world-class infrastructure and has taken a host of initiatives to enhance the passenger experience. It is the home […]

DCB Bank’s Top Priority: Innovating and Enhancing Customer Satisfaction

Private Bank’s Top Priority: Innovating and Enhancing Customer Satisfaction

A new generation private sector bank with 400 branches has innovated in a big way to raise the bar for customer experience. The Reserve Bank of India regulates it as a scheduled commercial bank, as it is handled and regulated professionally. The bank features cutting-edge technology and infrastructure, including cutting-edge internet banking for personal and […]

Online Trading Platform Leveraging Consumer Insights

Online Trading Platform Leveraging Consumer Insights

Started in 2009, in a modest flat in Delhi, this platform was formed, servicing a small cohort of clients and assisting them in growing their assets in public markets. They eventually relocated to Mumbai, where their momentum intensified. Thousands of clients joined them only on the basis of word of mouth. Even before fintech was […]

The Automotive Manufacturer Driving Towards Satisfying Its Customers

The Automotive Manufacturer Driving Towards Satisfying Its Customers

An Indian multinational automotive manufacturing company based out of Pune, its footprint spans a wide range of industries: two-wheeler and four-wheeler, home appliances, lighting, iron, and steel industries. It is deemed as the fourth largest two and three-wheeler manufacturer. They have branches in Europe, Asia, Latin America, and the USA. The multinational automotive company was […]

The Health Insurance Company That Values Its Customer Service The Most

The Health Insurance Company Priortizes Its Customer Service The Most

An Indian multinational corporation began operations in 2006 as India’s first independent health insurance company. The business offers health, personal accident, and international travel insurance services. It offers products to meet the needs of every customer, whether they are single people, families, or businesses, and it operates both directly and through a variety of channels […]

The Importance of Customer Service on Social Media

The Importance of Customer Service on Social Media

It is the 21st century, and the world is past snail mail. It is the age of internet customer service where people expect responses as quickly as restaurants serve their favorite dishes, maybe quicker. After telephonic conversations started fading, digital marketers resorted to emails as the primary medium of communication. But then the emergence of […]